Resumo

Este estudo analisa uma experiência educacional de promoção da atividade física com o aplicativo Strava, adotando a lente teórica dos novos materialismos feministas. Por meio de etnografia digital e presencial, analisou-se a implementação de um desafio cooperativo de 10 semanas no qual participaram 113 alunos do 1º ano do ensino médio. Os resultados revelam que o Strava atua como parte de um agenciamento digital-humano onde métricas, corpos e normas coproduzem a experiência educacional, reconfigurando práticas, afetos e relações. Emergiram intensidades afetivas ambivalentes (fruição, pressão, frustração), bem como usos criativos. Conclui-se que as tecnologias de automonitoramento na EF não são neutras, mas agentes materiais com implicações pedagógicas, éticas e afetivas que requerem sua integração crítica e situada na disciplina.

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